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Cloning an Existing Campaign

5 Min Read·Updated 2026·Meta Official API

Cloning a campaign is a quick way to reuse the settings of a previous campaign for a new one. This is particularly useful for recurring promotions or monthly newsletters where the template and target audience are often the same.

How to Clone a Campaign

  1. Navigate to Campaigns: Go to the Campaigns page in the sidebar.

  2. Find the Campaign: Go to the History or Scheduled tab to find the campaign you want to copy.

  3. Open the Actions Menu: Click the three-dots icon in the "Actions" column for that campaign.

  4. Select "Clone": Click the "Clone" option from the dropdown menu.

    Screenshot of the 'Add New Customer' form showing the various input fields

What Happens Next?

  • A new campaign will be created as a copy of the one you selected.

  • You will be taken directly to the Edit Campaign page for this new, cloned campaign.

  • The following settings will be pre-filled from the original campaign:

    • Campaign Name: It will be copied with "(Copy)" appended to the end. You should change this to something new.
    • Message Template: The same template will be selected.
    • Audience Segment: The same segment will be selected.
    • Placeholder Mappings: All your previous variable mappings will be preserved.
    • Media Header Mapping: If the original campaign used custom media, that will be carried over.

Editing and Scheduling the Cloned Campaign

On the Edit Campaign page, you can now make any necessary adjustments:

  • Change the name to reflect the new campaign's purpose.
  • Update the schedule. By default, the cloned campaign is scheduled for a few minutes in the future to prevent accidental sending. You can change this to "Run Immediately" or set a new future date and time.
  • Modify mappings if needed.
  • Click "Update Campaign" to save your new, cloned campaign.

Cloning saves you time by preventing you from having to re-configure all the mappings and settings from scratch for similar campaigns.

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